Apple TV began airing Formula 1 races under an exclusive five-year streaming partnership and reported that viewership for the 2026 Australian Grand Prix exceeded the previous year's ESPN broadcast, which averaged 1.1 million viewers. Apple senior VP Eddy Cue said the inaugural race exceeded expectations, though the company declined to release specific viewership figures.
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Apple TV began airing Formula 1 races under an exclusive five-year streaming partnership and reported that viewership for the 2026 Australian Grand Prix exceeded the previous year's ESPN broadcast, which averaged 1.1 million viewers. Apple senior VP Eddy Cue said the inaugural race exceeded expectations, though the company declined to release specific viewership figures.