Actor Timothée Chalamet is launching Asia promotional dates for the A24 ping-pong drama "Marty Supreme," which has earned $172.8 million globally and is approaching a $200 million milestone ahead of openings in Japan on March 13 and China on March 20. Chalamet's unconventional viral marketing campaign, featuring merchandise trucks, celebrity collaborations, and pop-up activations, has made the 1950s period piece about an aspiring table tennis player A24's highest-grossing film domestically and internationally.
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Actor Timothée Chalamet is launching Asia promotional dates for the A24 ping-pong drama "Marty Supreme," which has earned $172.8 million globally and is approaching a $200 million milestone ahead of openings in Japan on March 13 and China on March 20. Chalamet's unconventional viral marketing campaign, featuring merchandise trucks, celebrity collaborations, and pop-up activations, has made the 1950s period piece about an aspiring table tennis player A24's highest-grossing film domestically and internationally.