Walmart, which acquired Vizio in December 2024, now requires Walmart accounts on select newly purchased Vizio TVs to access smart features and complete setup. The move integrates Vizio's ad-driven OS with Walmart's $6.4 billion advertising business, allowing targeted ads to appear on televisions and connect viewers to Walmart's product pages.
Otto Beta
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Walmart, which acquired Vizio in December 2024, now requires Walmart accounts on select newly purchased Vizio TVs to access smart features and complete setup. The move integrates Vizio's ad-driven OS with Walmart's $6.4 billion advertising business, allowing targeted ads to appear on televisions and connect viewers to Walmart's product pages.